I've appointed myself the Marketing Director at the thrift shop. While I'm generally only a volunteer, I've got some pretty great ideas as to how to promote the place and drum up donations and business.

Nobodies listening to me, but - boy - oh - boy, once the competition gets wind they're going to wish they had....

PROMOS: Bring in a completed jigsaw puzzle purchased at ... with all it's pieces and receive $5.00 off your next purchase (the joke here being that while we sell quite a few jigsaw puzzles, I'm not certain any of them are complete...)

Treasure Hunt - Pick a random Item from the floor - coffee mug, ugly, whatever, spoon - and when it's sold award the buyer with a $XX.00 gift certificate to the store. Promote the treasure hunt through rhyming couplets published as "Clues" in the Community Newspaper.

Use Megaphone for short-term blue light specials: "Attention Shoppers, may I have your attention please...this is not a drill...for a limited time...the next 20 minutes...receive 50% off housewares...cooking...china...clothing....". This will have the added bonus of luring in visitors that have hopes of arriving in time for a "blue-light" special.

Change the donations-receiving doorbell from the annoying buzzer to the opening bars of of the theme song from "Indiana Jones" - have beside the door a bullwhip and Indiana Style Hat that we can don before opening the door to receive the donations - dialogue can usually be in the vein of overvaluing the "treasures" our kindly patrons are dropping off, soiled bedsheets, wet books, etc.

Confetti & Glitter Cannons to shower the casual donators when the delivery bell is rung. "Appreciation" I'd like to call it....

****

Meanwhile, Friday, Saturday at the thrift shop were long days overstayed. Friday, switching the shop around, moving rubbish from one pile to another. Blech. Left the place a mess. Saturday, unboxing the backlog of donations and trying to find space for them all on the floor.

A sampling of the rubbish I had to look through:

...A Carved bone "tusk"? - a very highly detailed illustration from one of the pantheon of Indian Saints. Vishnu, whoever, couldn't tell you. But it was very detailed. The best find of the day.

...a box of broken coffee mugs, individually wrapped in paper. No, they were broken before they were wrapped, a broken coffee mug, no handle, wrapped in a box, beside another, and another, and another....WTF???

...100 Champagne flutes, used once,...

...A French-Canadian, thick accent, slim, good looking young guy but with crazy eyes, giving me his donations - a bunch of electronics, missing cables, but we must have extra cables, right? So we can use/sell it...and a bunch of wet paperback books, and - I'm not kidding - a whole pile of unmatched socks, because - well, we get a lot of socks, maybe we can find the matches? And he's telling me this in dead earnest, looking me straight in the eye, he's deadpanning, stolen my schtick, but - he's not kidding...

And so passes the days. I really should be the director of marketing.

Smart Search