It's David Hasselhoff, and he's doing a commercial for tourism in Provence dressed as a Gallic Knight.
"Did you know" he begins "That Provence is the only place in the world where it's acceptable to wear mittens to breakfast?".
Something to do with the high altitude and mountains....
"But" he continues "By lunchtime you can go about in short sleeves. Pity the people who live in Provence, for where better can they go for winter?"
Then he recites the same commercial again, only in French, and I'm torn between being impressed at his French and wondering how avaricious he must be to have to stoop to doing commercials for extra cash....then again, it's David Hasselhoff.